Very's Christmas advert aims to encourage the nation to embrace every single moment in the countdown to Christmas Day. Here's a round up of the best ones of 2018 from various retailers including Tesco, Aldi and Amazon. This year, TK Maxx take on the idea of a neverending stocking to offer families an entire year of Christmas with the gifts that keep on giving. Every other day of the year, you needn't worry, KFC will be there.”, When you subscribe we will use the information you provide to send you these newsletters. Online retailer Amazon is the latest company to unveil its Christmas advert ... Amazon Christmas advert 2018 features singing delivery boxes. One of the most widely discussed and undeniably meaningful Christmas adverts of the year has come from supermarket Iceland, who used their advert to raise awareness of the horrifying effects that palm oil plantations can have on forests and the animal species that live in them. This is the very first look at Marks and Spencer's hugely anticipated advert for 2018.. However, we can't help but think that it feels like a massive publicity ploy for Rocketman, the upcoming Sir Elton biopic. The chocolatier's remind us all of the Secret Santa tradition this festive period and the advert send the message of giving a small gift this Christmas 'just because'. Our journalists will try to respond by joining the threads when they can to create a true meeting of independent Premium. Everything about this campaign is spectacularly executed, from Isaac’s growing confidence as she conquers her nerves to bring the house down with her musical talents to the hilarious costumes worn on stage by her fellow classmates (the child dressed as a plug has launched a thousand memes). The advert, which highlights the impact of palm oil … We can recognize only a MacBook Pro at … Who can resist the tale of an elderly bear couple who return home to the UK from their sunny retirement break in Florida to spend Christmas with their family? Asda's advert is entitled 'Bring Christmas Home' and is set to the song Christmas (baby please come home) by Darlene Love. The ad has been banned on television for being too political as the supermarket giant are urging an "orangutan-friendly" Christmas. It reflects the need to be present with each other this Christmas. Mistletoe: Waitrose Christmas 2018 advert It’s safe to say that the Waitrose Christmas advert doesn’t measure up to Heathrow’s lovable teddy bears or … Please be respectful when making a comment and adhere to our Community Guidelines. The advert is not focused on any Apple products. Coming in second place on our list is the Sainsbury’s Christmas advert, which shines a spotlight on eight-year-old Tia Isaac as she sings a show-stopping rendition of the New Radicals’ hit song ‘You Get What You Give’ while dressed as a star for her school’s festive play. Did John Lewis’ tribute to Sir Elton John hit the mark, or has Iceland's tale of a despondent orangutan had more of an impact? The existing Open Comments threads will continue to exist for those who do not subscribe to Independent Premium. Lidl's Christmas advert is here and it's encouraging shoppers to go all out, and be that little bit extra this year.. Drawing on themes from one of the nation’s favourite festive films, Love Actually, Sainsbury’s 2018 Christmas advert also involves a cute little girl taking to the stage of her school’s Christmas play. Some of the children in the cast were as young as six years old and spoke about their roles in hilarious backstage footage. Rang-tan: Iceland’s banned TV Christmas advert protests palm oil industry, Sainsbury's Christmas advert The Big Night, The Heathrow Bears’ Return: 2018 Christmas Advert, Elton John features in John Lewis Christmas advert for 2018, Close Your Eyes and Think of Christmas: Burberry festive advert, Mistletoe: Waitrose Christmas 2018 advert, {{#verifyErrors}} {{message}} {{/verifyErrors}} {{^verifyErrors}} {{message}} {{/verifyErrors}}, The top 7 Christmas adverts of 2018 ranked, from Iceland to John Lewis, You may not agree with our views, or other users’, but please respond to them respectfully, Swearing, personal abuse, racism, sexism, homophobia and other discriminatory or inciteful language is not acceptable, Do not impersonate other users or reveal private information about third parties, We reserve the right to delete inappropriate posts and ban offending users without notification. The 90-second film captivated viewers across the country, with Emma Thompson narrating the heart-wrenching tale of an orangutan, or “rang-tan” as the girl in the video endearingly calls it, that’s seeking refuge in a little girl’s bedroom after losing its home. These ads have become a staple on our televisions until the New Year, with companies ploughing millions of pounds into their creations in a bid to become the nation's favourite. The film was created by the advertising agency TBWAMedia Arts Lab and animation studio Buck Productions. The ad, called The Boy and the Piano, is the second of the retailer's Christmas ads to feature Your Song after singer Ellie Goulding recorded a cover for the 2010 campaign. As Paul Young's 'Everytime You Go Away' plays in the background, we know to expect a saccharine family reunion. Read our full mailing list consent terms here. Plug boy has captured the hearts of the nation and has basically won Christmas 2018. With almost four and a half million views on YouTube, there was no question that this ad, presented in collaboration with environmental organisation Greenpeace, would top our 2018 Christmas advert list. Kevin the Carrot is back as the star for the third year running. Boots Christmas advert 2018 One of the first to be released, this year's advert from Boots tells the touching story of the bond between a mother and daughter. You can also choose to be emailed when someone replies to your comment. Perhaps we'd feel differently if the advert hadn't also coincided with Sir Elton's 2019 farewell tour. Are you sure you want to mark this comment as inappropriate? Create a commenting name to join the debate, There are no Independent Premium comments yet - be the first to add your thoughts, There are no comments yet - be the first to add your thoughts. M&S Christmas advert 2018: How to watch the M&S Christmas advert Why has Iceland’s Christmas advert been banned? Elton John features in John Lewis Christmas advert for 2018. The most insightful comments on all subjects will be published daily in dedicated articles. Chicken reigns supreme. They are campaigning against the use of palm oil in production and Watchdog Clearcast, which assesses ads against the Broadcast Code of Advertising Practice, was “concerned it doesn’t comply with the political rules”. How realistic is it that we'd sit at the dinner table on Christmas dressed head to toe in impeccable luxury clothing, without a spill of champagne or turkey gravy stain in sight? They might be trying to surreptitiously flog us their wares, but these retailers always manage to put on a fabulously festive show with their TV adverts each and every Christmas. 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While John Lewis' tribute to Sir Elton John's iconic career has received praise from celebrities such as James Corden, many have expressed that it didn't live up to the hype, especially following on from the enormous success of previous John Lewis festive campaigns such as 'The Man on the Moon', 'The Bear and the Hare' and 'The Long Wait'. The high street chemist is encouraging the nation to 'get them something that says...you get them' this Christmas. Argos was the first major retailer to release its 2018 Christmas advert (Photo: Argos) Christmas campaigns. Not to mention, that table of food does look delicious. This KFC Christmas 2018 ad set in a snowy wilderness features a Chicken and a Turkey embarking on a ‘Western’ style standoff. Apple 2018 Christmas commercial is an inspirational animation. The problem is that, in less than a decade, the whole format of the big Christmas telly advert has become jaded. 2018 Christmas adverts have been slowly hitting TV this November - we have all of them including Iceland, John Lewis and McDonald's, Get a daily dose of showbiz gossip straight to your inbox with our free email newsletter. A young girl is then greeted by a group of yetis and Santas outside her home, symbolising togetherness over the festive period. The uplifting message of the advert, that you never know how far a little bit of self-belief can take you, is enough to warm the cockles of your heart. The short film is aesthetically stunning, shot and directed by innovative artist and photographer Juno Calypso. explains more about how we use your data, and your rights. The message of 'making it home makes Christmas' is a real tear-jerker and set to the 80’s classic of Paul Young’s ‘Every Time You Go Away’. 1. Sure, it doesn't leave the same impression as the Christmas adverts released by Iceland or Sainsbury's. David Gandy also features in the retailer's festive offering this year in their campaign, "For the Must-Haves that make Christmas.". 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